- Our primary principle is to produce the highest quality product for our customers. Our goal is to exceed our customers’ expectation!
- We start with the highest quality raw material and apply exacting quality control throughout the manufacturing process. We are upholding the reputation of German engineering, innovation and workmanship.
- We don’t cut corners. We could sell more umbrellas cheaper by outsourcing some production functions to Eastern European countries. But that is against our principle that holds quality above profit.
- Our umbrellas are, and always will be manufactured exclusively at our factory in Germany. We are proud of the tag line “Made in Germany”.
- We are always available to give professional advise to our customers. Our goal is complete customer satisfaction, and that includes helping customers to achieve the ideal solution they want, at the lowest cost.
- We value our employees.
- We deal with our partners with respect and trust.